Constantly changing algorithms can BREAK OUT or BUST UP your company when it comes to online marketing success.
Here are our 3 TOP tips for your search engine optimization to help you BREAK OUT and not BUST UP!
- Keep that Content Flowing! A static site is a lost site – so use that expertise and blog about what you know best. Keep it current to ensure website activity is constantly changing.
- Keep those Backlinks Coming! A post without your links can end up a dead post – so regularly use your website as a landing dock with links in your post that promote or produce information about you or your industry that bring your followers back to you.
- Keep your Analytics Tracking! A website that does not track will miss opportunities – use your analytics and see where your traffic is coming from, what web pages are the most visited, what optimization strategies are working for you? This will help you engage online and optimize where you are lacking or strengthen what is working for you.
SEO has been in the past a competition on who can spend the most money to gain and master the back end of your website but that is not the case anymore. The good news for your company or industry is that SEO has changed for the better – you can still spend thousands of dollars if you like but the truth is that it is much more attainable with much less dollars if you have the content and online community to back you up – thus causing your company to have that BREAK OUT you have been dreaming of.
Becky Newhook has been in the marketing world for almost 10 years. The change that has taken place in digital marketing has been vast and continues to constantly change. It is in demand more and more as companies are in need of joining the online marketing arena. She has had to learn and relearn the industry as it changed and continues to change. Continuing to learn, grow and get better in the media marketing world is her passion!