Twitter is a powerful tool, if used correctly. At Build the Store, we try to follow rules of netiquette to follow for you to build trust with other users. You just need to know the rules. Everything has rules, and Twitter is no exception. Here are the eight Simple Rules of Twitter.
1. Over-Promoting Yourself
You want to mention your site from time to time, but doing so constantly is a turnoff. Find the balance of promotion, engaging, humor and link-sharing tweets to get the best results.
2. Tweet Too Much
Tweeting every hour, shouldn’t you be doing something else like managing your business? How often should you tweet? My recommendation is tweeting twice a day.
3. Consistent Tweets
When someone visits your Twitter profile and notice that your last tweet was over two months ago, why should they follow you? Having a steady tweet, the more people will see what you are writing a more likely your followers will click the link that you provided.
4. Auto Bot Tweet
Remember to be human when you write. No one likes to see tweets that appear to be Spam. Be creative, it is possible to share information about your site and products without sounding like a you are a robot. Look for natural ways to introduce your business in a conversation. Get your follower’s curiosity up enough to click your link.
5. Mindless Tweets
While not every tweet needs to be profound, each should do one of three things: start a conversation, share something or interact directly with a Twitter user.
6. Not Interacting
This is my pet peeve. Twitter is all about dialogue and interacting with your followers and mentioning the experts in your community. Participation is a must. If your Twitter feed is a one-way conversation, you are missing out on valuable opportunity to build relationships with your followers.
7. Not Following People Back
Unless you are a celebrity, you need to follow people back who are following you. This is the key in building your relationships with your followers. Take a look at each followers’ profile, they may teach you something new.
8. Following the Wrong People
Many people want to follow as many Twitter users as possible, so that they in turn will be followed. Search for keywords to see who’s talking about your industry. Follow people in the industry, bloggers as well as consumers talking about the products you sell.
So remember. Learn the netiquette your followers like, and take the time to listen to those conversations; you’ll soon get the hang of this Twitter thing in no time.